What TCR Error 701 Means
TCR error code 701 indicates carriers detected cannabis, CBD, or hemp content in your campaign messages. Federal Controlled Substances Act classification of marijuana as Schedule I substance prohibits all U.S. carriers from supporting cannabis-related messaging regardless of state-level legalization status.
CBD/Cannabis Content Detected
All U.S. Carriers
Immediate Block; Complete Removal Required
Why This Error Occurs
Carriers enforce zero-tolerance cannabis policies due to federal telecommunications regulations and Controlled Substances Act obligations. Banking institutions supporting carrier infrastructure cannot process transactions related to federally prohibited substances, forcing carriers to block all cannabis messaging regardless of business location or state legal frameworks.
Cannabis References
Any marijuana, cannabis, weed, pot terminology triggers immediate detection. Brand names, slang, or euphemisms do not circumvent filtering.
CBD Products
Cannabidiol messaging prohibited even when derived from legal hemp. Federal ambiguity surrounding CBD status creates blanket carrier prohibition.
Hemp Derivatives
Delta-8 THC, hemp extracts, or cannabis-adjacent products trigger detection algorithms despite 2018 Farm Bill hemp legalization.
Scan Content for Prohibited References
MyTCRPlus SMS Message Validator identifies cannabis-adjacent terminology before carrier detection.
Validate MessagesHow to Fix TCR Error 701
Remediation requires eliminating all cannabis content and pivoting business messaging strategy. Carriers process compliant resubmissions in 5-7 days after verifying complete content removal. Organizations cannot circumvent federal prohibition through euphemisms, abbreviations, or alternative terminology.
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1
Audit All Campaign Content for Cannabis References
Review brand name, campaign descriptions, sample messages, opt-in forms, and privacy policies for cannabis terminology. Detection algorithms identify marijuana, cannabis, weed, pot, CBD, hemp, THC, and product-specific references including strain names, consumption methods, or dispensary terminology.
Prohibited Terms: marijuana, cannabis, CBD, cannabidiol, hemp, THC, delta-8, delta-9, weed, pot, ganja, dispensary, budtender, edibles (cannabis context), cartridge (vaping context), flower (cannabis context), concentrate, tincture (cannabis context), topical (cannabis context), strain names, consumption references -
2
Remove All Cannabis Content From Messages
Eliminate prohibited references from all message templates. Organizations cannot substitute euphemisms, misspellings, special characters, or obfuscation techniques. Carriers employ natural language processing algorithms detecting semantic meaning rather than exact keyword matching. Attempts to circumvent detection through creative terminology extend rejection timelines.
Technical Detail: Replace cannabis-specific messaging with generic wellness, retail, or lifestyle content depending on business pivot strategy. Organizations continuing cannabis operations must cease SMS marketing entirely or operate separate non-cannabis business divisions for messaging compliance. -
3
Update Brand Vertical Classification
Change TCR brand registration business category from cannabis/hemp to compliant vertical. Organizations pivoting to wellness, retail, or lifestyle categories must ensure product offerings, website content, and public-facing materials align with new classification. Carriers verify brand vertical consistency across registration, website, social media, and business documentation.
Technical Detail: Brand reregistration may require new EIN, separate legal entity formation, or parent-subsidiary structure isolating cannabis operations from compliant messaging activities. Consult legal counsel regarding business structure implications before brand vertical changes. -
4
Resubmit Campaign After Complete Content Removal
Submit updated campaign with cannabis-free messaging through CSP interface. Carriers reverify brand vertical, scan message content through detection algorithms, and review website/social media for alignment. Resubmission timelines extend 5-7 business days due to manual verification requirements ensuring complete cannabis content elimination.
Technical Detail: Organizations experiencing secondary error 701 rejections indicate incomplete content removal or brand vertical inconsistency. Verify website homepage, About pages, product descriptions, and social media profiles contain zero cannabis references before resubmission.
Navigate Cannabis Content Restrictions
MyTCRPlus compliance specialists help organizations pivot messaging strategies and identify compliant business alternatives.
Get Remediation HelpLegal Framework
TCR error 701 enforcement stems from federal Controlled Substances Act (CSA) classification of marijuana as Schedule I substance under 21 U.S.C. ยง 812. Federal law supersedes state-level legalization, creating banking and telecommunications compliance obligations preventing carrier support for cannabis messaging.
Federal Controlled Substances Act
Marijuana remains Schedule I controlled substance under federal law despite state legalization programs in 38+ states. Schedule I classification indicates high abuse potential, no accepted medical use, and lack of accepted safety for supervised medical treatment. Federal prohibition extends to all cannabis derivatives including CBD extracted from marijuana plants.
State Legalization Does Not Override Federal Prohibition:
- Banking Restrictions: Federal banking regulations prevent financial institutions from supporting cannabis transactions, forcing carriers dependent on banking infrastructure to prohibit cannabis messaging
- Telecommunications Compliance: FCC-regulated carriers cannot facilitate interstate commerce in federally prohibited substances regardless of state legal status
- Interstate Commerce: SMS messages cross state lines triggering federal jurisdiction over content regardless of sender/recipient location
- No Medical Exception: Medical marijuana programs operating under state authority do not qualify for federal exemptions or carrier policy exceptions
2018 Farm Bill Hemp Provisions
Agricultural Improvement Act of 2018 removed hemp (cannabis plants containing <0.3% THC) from Controlled Substances Act. However, carriers maintain prohibition on hemp-derived CBD messaging due to FDA regulatory ambiguity surrounding CBD product safety, labeling, and therapeutic claims. Organizations marketing hemp products without CBD content may petition carriers for exemptions through documented THC testing and product composition verification.
No Circumvention Through Alternative Terminology
Carriers employ advanced content filtering algorithms detecting cannabis references through semantic analysis, contextual patterns, and machine learning classification. Organizations cannot circumvent detection through brand name obfuscation, product code systems, emoji substitution, or community-specific slang. Algorithmic detection improvements continuously expand prohibited terminology databases.
Alternative Messaging Strategies
Organizations operating cannabis businesses explore alternative customer communication channels and business structure modifications to maintain compliant messaging capabilities.
Separate Business Entity Formation
Establish compliant subsidiary handling non-cannabis products (wellness accessories, lifestyle merchandise). Register separate TCR brand with distinct EIN, website, and messaging operations.
Email Marketing Pivot
Transition customer communication to email platforms. Email service providers apply different content policies permitting cannabis messaging in states with legal frameworks.
Loyalty Program Integration
Deploy mobile app-based communication eliminating carrier SMS dependency. Push notifications and in-app messaging bypass federal telecommunications restrictions.
Frequently Asked Questions
How long does error 701 remediation take?
Can I use CBD in messages if legal in my state?
What about hemp-derived CBD under 2018 Farm Bill?
Can I use alternative words instead of cannabis?
What if my campaign gets rejected again?
Related Resources
Legal Disclaimer: This content provides general information about TCR error code 701 and does not constitute legal advice. Cannabis legalization status varies by jurisdiction and changes frequently based on federal and state legislative activity. Organizations should consult qualified legal counsel for guidance on cannabis business operations and communications compliance. MyTCRPlus does not provide legal advisory services.
Federal Controlled Substances Act prohibits marijuana cultivation, distribution, and possession regardless of state-level legalization programs. Carrier content policies enforce federal law requirements and may change based on regulatory developments. This guidance reflects carrier enforcement patterns observed through December 2024.